Addicted to the Olympics? Then you’ve noticed “Beats” headphone brand by Dr. Dre. The fashion accessory/headsets have been worn by so many athletes, especially as they are warming up for their events. Athletes are not suppose to promote sponsors (Rule 40) but Dr. Dre has pulled off the marketing coup of the entire Olympics. How did he pull […]
Archives for August 2012
Basketball Players Lensless Glasses Influence Consumers
Basketball players and their lensless eyewear are the latest to stir up the consumer looking to express themselves through a fashion accessory. LeBron James, Russell Westbrook and a handful of other players look “nerd chic” for a fashion statement. Now anyone can feel like John Lennon, Sarah Palin or Elton John.