Lance Armstrong’s admission to using performance enhancing drugs comes late for the Livestrong Foundation. Nike dropped its sponsorship within a day. The cancer foundation needs to quickly capture positive partnerships. Why not look to celebrities and real people who have worked with the foundation and have personal stories to share about Livestrong’s support and help?
Author, Public Speaker, Celebrity Marketing Expert
About Me
About Susan J. Ashbrook
Susan Ashbrook got her start in Fashion working for the designer, Richard Tyler, as his Director of Marketing and Public Relations. Richard’s high voltage celebrity clients included Julia Roberts, Anjelica Huston, Mick Jaggar and others. Recognizing celebrities can bring brand awareness through the red carpet, Ashbrook founded and pioneered the … [Read More...]