Susan J Ashbrook, Author of “Will Work For Shoes – The Business Behind Red Carpet Product Placement”, is interviewed by Naima Turner. Ms Turner contributes for SheKnows.com, StylePoohBahs.com and UpTownMagazine.com http://stylepoohbahs.com/we-want-the-look-but-how-do-stars-get-the-look-our-exclusive-glimpse-with-expert-susan-j-ashbrook/
Archives for 2014
Wheaties Needs a new Cover
March 10, 2014 by
So Sage Kotsenburg wins a gold metal and makes the cover of Wheaties – big deal right? The idea is fun but not winning for Wheaties – a 1935 box featuring Lou Gehrig only sells for $369.95. Time to freshen up that campaign – who should be featured on the box next time?
Proof Celebrities Influence Consumers
January 17, 2014 by
Are people influenced by celebrity fashion? Ask best selling novelist Jennifer Weiner profiled in The New Yorker. Jennifer bought this coat after seeing it on KK – she calls it the “Koat”.
What is an A list celebrity?
January 6, 2014 by
“The young have to know that one day they may be less young, and …people may lose interest.” – Karl Lagerfeld
