Bollinger, Heineken and other luxury Brands are paying up to $97 Million to be in the new James Bond movie. That’s a lot of $$$ to be “shaken, not stirred”!
Archives for 2019
Hollywood Brand Exposure
April 19, 2019 by
Looking for the right exposure for your brand? Look no further than Hollywood, film festivals, music events, movie premieres and the red carpet. Coachella isn’t just a music event, it’s also an example of Bo Ho fashion that might be the right fit for your brand. Take a look at past Coachella fashion trends, make […]
Ralph Lauren Continues to Mix-it Up
February 13, 2019 by
I’m always interested to learn how Ralph Lauren continues to mix things up. He was my very first client! This time coffee + fashion show = younger customer https://www.wsj.com/articles/why-ralph-lauren-served-up-fashion-with-coffee-11549656024 https://www.wsj.com/articles/why-ralph-lauren-served-up-fashion-with-coffee-11549656024
The Power of a VIP’s Influence
February 8, 2019 by
No doubt about it, a celebrity can still influence consumers. There is no better example than the Duchess of Sussex’s white tennis shoes. The simple shoes were just named the worlds hottest shoes! Will you purchase a pair? https://www.msn.com/en-us/lifestyle/lifestyle-buzz/meghan-markles-ordinary-sneakers-were-just-named-worlds-hottest-shoes/ar-BBTiZyV?li=BBnbfcL&ocid=oie8fvrt
