April 21, 2025

Katniss & The Hunger Games Making Archery Cool

 Kids are going gaga for archery weeks after the release of the movie “The Hunger Games”.  Associated Press reports that there is a 20% increase in the sale of archery equipment, “All of a sudden sales of bows have, like, tripled,” said Paul Haines, a salesman at the Ramsey Outdoor store in Paramus, N.J.  Heroine Katniss — a […]

Marketing a Celebrity Owned Product Increases It’s Value

 How much is Keith Richard’s car worth?  Bonham’s auction house wasn’t shy to use The Rolling Stones and Keith’s name to market the car.  Add the glamour of the guitarist driving the 1950 Pontiac Chieftain convertible in the South of France while making “Exile on Main Street” and the value doubled.   The car was valued […]

Hollywood Hair Influences 50% of Women

50% of women polled in the hay day of “Friends” said they tried Jennifer Aniston’s haircut called “The Rachel”.  With Michelle Williams, Anne Hathaway, Emma Watson and Halle Berry wearing “The Pixie” , will this celebrity hairstyle be the new sassy trend?

The Hardest Part of Starting a Business is the Idea

We often hear the hardest part of starting a business is the idea itself.  Sometimes the idea comes from solving a personal problem to improving something without needing to re-invent the wheel. 56 entrepreneurs – including Susan J Ashbrook – share their ‘aha’ moment on how they personally came up with their unique business ideas. […]

Dior Museum Exhibits Fashion Worn by Celebrities

For 1 summer only The Christian Dior Museum will exhibit Dior fashion worn by movie stars. The famous fashion brand owes a lot to Marlene Dietrich – a customer – who when chosen by Alfred Hitchcock for the film “Stage Fright” famously said “No Dior, no Dietrich!”