January 16, 2025

The Business Behind Red Carpet Product Placement

Think you have a product a celebrity should wear on the red carpet?  Now is the best time to hit up stylists and introduce them to your brand.  There is a red carpet event every week-end leading up to the “Super Bowl” of red carpets, The Academy Awards.   Why do it?  The Media is constantly […]

Persistence Needed for Celebrity Product Placement Press

Want your product in People Magazine?  Who doesn’t!  With millions of readers, one placement in a celebrity weekly magazine can introduce your product to millions of dollars worth of sales.   How does it work?  Get your product into the hands of as many celebrities as possible.  Once you see 2 or 3 top celebrities wearing […]

Affordable Shoe Worn by Celebrities

Looking for an affordable shoe for special occasions?  Look no further than the $45 shoe by Nine West worn by a number of celebrities.  Did you think celebs only wear expensive brands?  Celebrities often set a trend and this is one trend you won’t want to miss,  a comfortable pair of heels celebrity approved. How did […]

Are A list Celebs Open to New Designers?

Think A list celebs only wear big name designers?  Check out Cate Blanchett at the Cannes Film Festival wearing relatively unknown designer Josep Font of Spanish label Delpozo.   Blanchett’s stylist, Elizabeth Stewart, has this to say about trying new designer’s goods, “It’s fun to give them a chance in a crowded field.”

How to Connect Your Product With a Celebrity

I am frequently asked the best way to connect with a celebrity.  The interests a celebrity may have is a good start.   Julianne Moore wears top of the line jewelry every time she visits the red carpet.  “As someone who has the opportunity to wear beautiful clothes and jewelry on the red carpet, it is […]