March 28, 2024

Archives for September 2011

The CFDA (Counsel of Fashion Designers of America) Comments About “Will Work For Shoes”

I finally read your book this weekend – very much enjoyed it.  Posted today on our facebook and just sent out a tweet to our 56000 followers.  Both linked to your website.  So inspiring to hear from someone who has created their own business and really has utilized all of  their competitive advantages.  Was interesting […]

Celebrity Marketing Backfire

Novak Djokovic proudly told the WSJ he was “convinced” a $75,000 CVAC pod pressure chamber  (something like Lady Gaga’s entrance maker at a Music Award show), helped his game.  “I think it really helps – not with muscle but more with recovery after an exhausting set”.  I’m sure the company was thrilled the #1 seed tennis […]