The Connecticut estate where actress Katherine Hepburn lived for many decades is for sale. This listing wouldn’t have caught as much attention without the four time Academy Award winner’s name attached, hinting once again, about the power of celebrity marketing. I believe celebrity product placement is an essential marketing tool today, no matter what product […]
Author, Public Speaker, Celebrity Marketing Expert
About Me
About Susan J. Ashbrook
Susan Ashbrook got her start in Fashion working for the designer, Richard Tyler, as his Director of Marketing and Public Relations. Richard’s high voltage celebrity clients included Julia Roberts, Anjelica Huston, Mick Jaggar and others. Recognizing celebrities can bring brand awareness through the red carpet, Ashbrook founded and pioneered the … [Read More...]